Ryanair launches new subscription service

If the airline does sell out the initial round of “Prime” memberships, Ryanair could generate €19.75m in additional revenue in a year

Ryanair said subscription benefits include reserved seats at no additional cost, travel insurance and access to 12 annual member-exclusive seat sales. Picture: Peter Byrne/PA

Budget airline Ryanair has launched a subscription service which it says offers discounts to frequent flyers with the airline.

The subscription will cost €79 a year and gives those who pay benefits such as reserved seats at no additional cost, travel insurance, and access to 12 annual member-exclusive seat sales which will occur once a month.